Tag: news

IDW Solicitations for August 2017

MLP57-cover a
August solicitations are available thanks to Equestria Daily. Check out what’s coming in the month of August after the break.

Read more →

Legends of Magic #2 Preview

MLP_LoM02-cover copy

In addition to the preview of Friendship is Magic #54, we also have a preview for Legends of Magic #2, which tells the tale of the legendary Rockhoof! Check it out after the break.

Read more →

Friendship is Magic #54 Preview

MLP54-cover copy

We have a preview for Friendship is Magic #54, which will be available on May 24th. Check it out after the break.

Read more →

Inside the Numbers: Hasbro’s 2017 Q1 Earnings

Hasbro_4c_no_R

Digital gaming spearheaded Hasbro’s 2017 Q1 earnings as the company reported yet another successful quarter. Revenues were up 2% from this time last year. Franchise brands (My Little Pony, Transformers, Monopoly, Nerf, Magic:  The Gathering, Play-Doh, and Littlest Pet Shop) were up 2% led by gains from Transformers, Monopoly, and Nerf. MLP did decline for the quarter, but Hasbro CEO said that brand engagement continues to be ‘high’ as they prepare for an August 1st shelf date for tie-ins to the upcoming movie.

Partner brands did decline 18%, but that was expected as there are Star Wars and Marvel movies coming up later this year. Sales in both those parter brands more than offset games from DreamWorks’ Trolls and Beyblade. Gaming, as mentioned, was up 43% from last quarter (+10% if you throw in Monopoly and Magic: The Gathering). Emerging brands went up 25% for the quarter compared to last year.

Operating profits declined 9% due to an extra week of expenses in the quarter and a shift in the product mix.

Also of note was that this is the first time since 2000 where Hasbro’s quarterly revenue was better than that of Mattel’s who had another rough quarter.

Hasbro looks only set to build on this with the upcoming slate of films such as Transformers: The Last Knight, My Little Pony: The Movie, Star Wars: The Last Jedi, and numerous Marvel movies. We’ll see if MLP will start to grow against after difficult comparison to the highs of 2014 and 2015. Gaming was a pleasant surprise as people are seemingly rediscovering Monopoly and enjoying the plethora of digital gaming options thanks to Hasbro’s Backflip Studios.

StatManDan

Friendship is Magic #53 Preview

MLP53-coverAmock

A preview for the third and final part of the Friendship is Magic’s current story line is up on iTunes. This issue is currently set to be released on May 3rd. Check it out after the break.

Read more →

Short: Rarity’s Peek Behind the Boutique: Customer Critiques

277425495b[1]

In what seems to be the final part of a trilogy, here’s this week’s installment of Rarity’s Peek Behind the Boutique: Customer Critiques. Video behind the break.

Break→

IDW Solicitations for July 2017

MLP56-cover copy

July solicitations are now out. Check out what’s coming after the break.

Read more →