Derpy’s Mailbag: MLP Movie Poster, Brand Highlights & A Sculpture


Three new letters in the mailbag from our third party media relations firm group thing that has been passing on the press releases of Hasbro to us lately.  A movie poster, info on what Hasbro is doing at the San Diego Comic Con, and some sculpture.

MLP Movie Poster

Just as the busy San Diego Comic-Con show floors are about to open, Hasbro and Lionsgate have revealed a colorful and vibrant new movie poster for ‘My Little Pony: The Movie’ which will be galloping into theaters on October 6th! See below. The poster will be debuting exclusively at SDCC 2017 at Hasbro’s Booth, #3213.


Be sure to check out the ‘My Little Pony: The Movie’ social channels for more updates!

‘My Little Pony: The Movie’ features an all-star cast with Emily Blunt, Kristin Chenoweth, Liev Schreiber, Michael Peña, Sia, Taye Diggs, Uzo Aduba and Zoe Saldana, including an original song performed by Sia.

A new dark force threatens Ponyville, and the Mane 6 (Twilight Sparkle, Applejack, Rainbow Dash, Pinkie Pie, Fluttershy, and Rarity) embark on an unforgettable journey beyond Equestria where they meet new friends and exciting challenges on a quest to use the magic of friendship and save their home.

Things and stuff going on at the San Diego Comic Con.  Some of it might be a little old, as these letters got dropped off early in the week.

Hasbro to Showcase Its Top Entertainment & Fan-Favorite Brands at the 2017 San Diego Comic-Con International

Providing Captivating Experiences for Fans of All Ages Across Hasbro’s Iconic Brand Portfolio & Premier Partner Brands with Autograph Signings, Giveaways, Exclusives and Photo Opportunities

PAWTUCKET, R.I.–(BUSINESS WIRE)–Hasbro, Inc. (NASDAQ: HAS) is making its return to Comic-Con International in San Diego, California, highlighting an exceptional portfolio of blockbuster brands and experiences spanning comics, movies, digital, action figures, and animation. Hasbro’s TRANSFORMERS, MY LITTLE PONY, HANAZUKI, G.I. JOE, DROPMIX and WIZARDS OF THE COAST, its premier partner brands including Disney’s Tangled The Series, Descendant 2, STAR WARSMARVEL, as well as DREAMWORKS ANIMATION’S TROLLS, BEYBLADE and more, will be showcased throughout the convention delivering unforgettable product exclusives, panels, signings, cosplay, and sneak peeks at upcoming entertainment. From sharing in the magic of friendship with MY LITTLE PONY to meeting some of the designers behind the iconic TRANSFORMERS brand, San Diego Comic Con attendees will have a chance to interact with their favorite Hasbro brands in new and engaging ways.

Drawn from Hasbro’s impressive brand portfolio, fans can expect products from TRANSFORMERS, G.I. JOE, HASBRO UNIVERSE, MAGIC: THE GATHERING, as well as premier partners, STAR WARS and MARVEL. These collector’s items will be available for purchase while supplies last at the Hasbro Toy Shop booth (#3329). Following San Diego Comic Con, a limited number of each item will be available on HasbroToyShop.com.

The following highlights some of the activities for Hasbro’s brands and licensed properties happening within the Hasbro booth (#3213) and around the convention. San Diego Comic Con attendees are encouraged to check the schedule posted in Hasbro’s information booth each day for updates and follow @HasbroNews on Twitter and @Hasbro on Instagram for the latest happenings within the booth.

The MY LITTLE PONY brand is returning to Comic-Con this year with extra special activities for everypony as Hasbro anticipates the exciting premiere of MY LITTLE PONY: THE MOVIE, which will be released by Lionsgate on October 6th. Making her premiere at the Hasbro booth will be a dazzling eight-foot tall statue of Songbird Serenade; fans can get up close to the new character, voiced by singer-songwriter Sia in MY LITTLE PONY: THE MOVIE. Fans can also dive into Seaquestria with a one-of-a-kind photo opportunity or get “Ponified” at the Hasbro booth at special “Ponification Stations” where make-up artists will apply Cutie Marks and “ponified” hair and nails for fans of all ages.

The MY LITTLE PONY panel on Friday at 10:30 a.m. will feature the cast and creatives behind MY LITTLE PONY: THE MOVIE and will include a sneak peek at the upcoming film followed by a Q&A. Word around Equestria is that there may be a surprise guest! After the panel, fans can meet the MY LITTLE PONY: FRIENDSHIP IS MAGIC voice talent for an autograph signing in the Hasbro booth.

Other exciting MY LITTLE PONY brand booth activities include giveaways each day, nail art demos featuring China Glaze’s new MY LITTLE PONY nail polish collection, autograph signings with voice talent, Little Brown authors and Enjoi Skateboarding artists, a live drawing session with IDW artists, and more.


Songbird Serenade Sculpture

SAN DIEGO - JULY 19: Hasbro returns to Comic-Con International in San Diego, California on July 19, 2017. The company's portfolio of brands represented in and around the convention include TRANSFORMERS, MY LITTLE PONY, HANAZUKI, BEYBLADE, DROPMIX, and WIZARDS OF THE COAST as well as partner brands including STAR WARS, MARVEL'S AVENGERS, DISNEY'S TANGLED, DISNEY'S DESCENDANTS, and more. (Photo by Daniel Knighton/AHP/Hasbro)

And here is Sia’s character, Songbird Serenade.  I have to be honest and say I have no clue what I’m looking at, beyond someone’s OC and obviously a character from the movie.  Maybe she’s been in the show, but I literally stopped watching at the 100th episode so I really do not have a clue what is going on anymore.  Good thing I’m the “Editor in Chief” of the oldest FiM media sites, the rest will follow by example.  Honestly though the movie looks at least fun, and we probably would have had some fun reporting about it around here at ye old Derpy News, back when there was actual people here, and not a virtual representation of Flint, Michigan (don’t drink the water).

That’s pretty much it for now, I’m sure with the SDCC and upcoming movie, that PR firm will toss some more kindling into the mailbag.  Oh yeah, there is also HASCON, which we were told you can use the promo code FANMILY to get $20 off adult tickets and $10 off children tickets until July 23rd.  They also invited us to be a part of the press, or at least attempt to register.  To the Derpymobile!


Brony Panel, Additional SU Panel for SDCC

An MLP fandom-based panel and another Steven Universe panel have been added to the schedule at San Diego Comic Con.

On Saturday, July 22nd, a panel about Bronies will take place in Grand 1 & 2 at the Marriott Marquis San Diego Marina featuring representatives from BronyCAN, Everfree Northwest, Equestria LA, Pacific Pony Con, and the SoCal Bronies group. Below is the full description of the event.

Bronies:  The Fandom of My Little Pony

Lyle Gilpatrick (Bronies: The Extremely Unexpected Adult Fans of My Little Pony), Andrew Ho(public relations deputy director, BronyCAN), Laura Page (vice chair of guest and public relations, Equestria L.A.), Steven Stern (blog author, Equestria Daily), Kaelisa VanDyke (co-chair, Everfree Northwest), and Ted Visser (chair, Pacific PonyCon) discuss the fandom of My Little Pony: Friendship Is Magic, followed by a Q&A session moderated by James Udan (event planner, SoCal Bronies).

Saturday July 22, 2017 7:00pm – 8:00pm
Grand 1 & 2, Marriott Marquis San Diego Marina

Sunday, July 23rd at 10am (pacific time), there will be an arts and origins panel for Steven Universe with series creator Rebecca Sugar to promote the upcoming art book from the show.

Steven Universe:  Arts and Origins

Join Steven Universe creator Rebecca Sugar for her first San Diego Comic-Con intimate conversation as she discusses the making of the official behind-the-scenes art book, Steven Universe: Art & Origins, for the Emmy Award-nominated TV series. Accompanied by Ian Jones-Quartey and the book’s author, Chris McDonnell, she will lead a conversation covering a wide range of topics, including influences; the process in developing the characters, design, and music for Steven Universe ; and art from the new book, plus a fan Q&A.

Sunday July 23, 2017 10:00am – 11:00am
Room 29AB


MLP, SU, Star Panels Scheduled for San Diego Comic Con

It’s a couple weeks away before San Diego Comic Con. My Little Pony, Steven Universe, and Star vs. the Forces of Evil will all have Friday (July 21st) panels in San Diego. Below are the full details (all times Pacific):

My Little Pony

  • Friday, July 21st, 10:30am-11:30am
  • Room 6A

The cast and creatives behind My Little Pony: Friendship Is Magic and My Little Pony: Equestria Girls share details of the making of the popular animated series. Fans will also get a look into the rest of season 7, a sneak peek in to My Little Pony: The Movie coming this fall, and more, followed by a Q&A.

Steven Universe

Friday, July 21st, 11:00am-12:00pm

Indigo Ballroom, Hilton San Diego Bayfront

Hang out with Rebecca Sugar, Steven, and the Gems and be the first to hear the latest updates from Beach City. That’s right, CN is bringing your favorite Steven Universe characters back to the ballroom! They’ve got never-before-seen footage, exciting announcements, and answers to all your burning questions! Okay . . . maybe not all of them. Join Rebecca Sugar (creator), Deedee Magno-Hall (voice of Pearl), Michaela Dietz (voice of Amethyst), Estelle (voice of Garnet), and A. J. Michalka (voice of Stevonnie) with half-Gem/half-human Steven Universe Zach Callison serving as half-guest/half-moderator.

Disney XD’s Star vs. The Forces of Evil and Milo Murphy’s Law

  • Friday, July 21st, 2:15pm-3:15pm
  • Room 6A

It’s gonna get a little weird, a little wild, and a little accident-prone as the creators and stars of Disney XD’s Star vs. the Forces of Evil and Milo Murphy’s Law team up to give you the latest exciting news about their shows, answer questions, and share clips exclusive to Comic-Con! Join Star creator Daron Nefcy, Eden Sher (Star), Adam McArthur (Marco), Milo creators Dan Povenmire and Jeff “Swampy” Marsh, and “Weird Al” Yankovic (Milo) for a double dose of Disney XD Animation.


Samurai Jack SDCC Recap via Chevistian


Our friend over at Madame Pom News (Chevistian) was able to snag some details from the Samurai Jack – San Diego Comic Con panel.  It was mostly a show of the work they’ve been doing for the upcoming 5th season, 10 episode “mini-movie”, including the prototype opening, and discussion about the show itself, such as the storyline picking up 50 years after the end of Season 4.  The biggest news though was the fact the show has been pushed back to 2017.  Check out Chevistian’s Twitter account for other SDCC news.

From Chevistian:

  • Show moved to 2017
  • Evil Cults &  Childbirth  in the first clip animated
  • S05 will have 10 episodes as a 5 Hour Movie
  • This time we have one really big story for jack – we could tackle more of the drama of his storyline”
  • it’s going to be action-packed & very cool
  • A prototype of the opening sequence of is shown.
  • Gennedy showcasing prototype ideas for the aged Jack
  • The series will take 50 years in the future. It was originally a film, but became a new season
  • Adult Swim has no limits
  • The Scotsman is planned to return
  • A fan ask did if Sym Biotic Titan could return. Gennedy’s response: Never say never.
  • Gennedy got someone who can replace Aku  TBA

Star vs Echo Creek – SDCC Preview Clip


A minute plus preview clip of the upcoming Star vs episode, Echo Creek, due out August 1st.  This was shown to the audience at the San Diego Comic Con.

In other Star Vs related news, the series will be getting a comic book series being published by Joe Books and coming to the comic stands in September.


Steven Universe SDCC Recap via Madridista


Thanks to random Tumblr user Madridista who earlier today posted a recap of the Steven Universe – San Diego Comic Con panel that took place earlier today.  Text version below.

  • They showed a clip of tonight’s episode “Beach City Drift.”
  • There were a couple of the show’s songs that the crew sang at the beginning, such as the credits song, the main title song, etc.
  • A preview of the new iOS/Android game “Soundtrack Attack” was shown.
  • Rebecca has created a children’s book based on the Emmy nominated episode, “The Answer.”
  • Rebecca said that the credits is a theme message for everyone, and it isn’t directed towards anyone specifically.
  • Rebecca said the song creating processes goes back and forth, but it starts when they’re throwing in ideas to create an episode. Everyone agreed Rebecca’s demos are the best!
  • Steven’s canon birthday is August 15th, same as Steven Sugar, Rebecca’s brother.
  • Rebecca said that she is fine with the 11-minute format of the show.
  • There’ll be a half hour special airing soon in the coming weeks! (Presumably Bismuth)
  • Steven is home-schooled by the gems. He is smart but still has a lot to learn!
  • A question was asked if Steven grew up to sound like a musician, who would he sound like? Some said he would grow up to be like Greg and the music would involve rock. Bon Jovi was a name mentioned!
  • It was asked if we’d see more of homeworld, but since it was a spoiler question it wasn’t answered!
  • Rebecca said she knew most of the basic plot of the show like the fusions before the show, but some things were made along the way, like Amethyst’s backstory and the kindergarten story. Getting to know the staff helped to create some of the story of the show.
  • Steven’s VA, Zach Callison knows a bit of Italian and has a good accent.
  • Rebecca said that she gets inspired by everything that happens in life.
  • The crew confirmed that there will be new gems introduced in the upcoming episodes!
  • Rebecca sang a song “Here Comes a Thought” which will be airing in an upcoming episode.

SDCC Schedule for Shows


The following is the schedule for the panels of shows we cover at Derpy News at San Diego Comic Con. All panels are on Friday, July 21st and all descriptions are courtesy of SDCC:

Steven Universe (10:15am PT , Indigo Ballroom, Hilton San Diego Bayfront):  Cartoon Network is bringing together the talents of Steven Universe for a first-of-its-kind live musical experience for fans at San Diego Comic-Con! The series cast and musical minds behind Steven Universe will give a never-before-seen performance of the series’ critically acclaimed music, as well as exclusive previews from upcoming episodes and an extended Q&A. Scheduled to appear are Steven Universe gems Rebecca Sugar (creator), Jeff Liu (writer and storyboard artist), Zach Callison (voice of Steven), Estelle (voice of Garnet), Michaela Dietz (voice of Amethyst), Deedee Magno Hall (voice of Pearl), Charlyne Yi (voice of Ruby), and Ben Levin (writer), accompanied by series composers Aivi Tran and Steven “Surasshu” Velema and moderated by former supervising director Ian Jones-Quartey.

My Little Pony (10:30am PT, Room 6A):  The cast and creatives behind My Little Pony: Friendship Is Magic and My Little Pony Equestria Girls share details of the making of the popular animated series. Fans will also get a sneak peek into the rest of season 6, the new My Little Pony Equestria Girls: Legend of Everfree movie coming this Fall, and more, followed by a Q&A.

Star vs. The Forces of Evil (12:00pm PT, Room 25ABC):  Creator Daron Nefcy, creative director Dominic Bisignano, supervising director Aaron Hammersley, and series stars dive into the magical universe of Star vs. The Forces of Evil. Find out what is in the store for Star and her new wand this upcoming season. See exclusive clips from the shows, as well as an audience Q&A. The panel will also feature sneak peeks of new animated shows coming soon!

Samurai Jack (3:15pm PT, Indigo Ballroom, Hilton San Diego Bayfront):  Creator/director Genndy Tartakovsky, head writer Darrick Bachman, art director Scott Wills, storyboard artist Bryan Andrews, and character designer Craig Kellman give fans a behind-the-scenes look at the upcoming revival of hit animated action-adventure series Samurai Jack. Moderated by Tom Kenny (Samurai Jack, Spongebob Squarepants).